Your data team is
a cost centre.

It should be a
revenue engine.

Data Simply helps retailers productize and automate their analytics, turning data into a revenue engine.

What we do

We diagnose what's holding your data team back and help with the right combination of software, people, and strategy.

Rapid value delivery

Every project takes forever, often because teams rebuild from scratch each time. We break that cycle with reusable tools and tested patterns, so you go from data to business value in days, not months.

Insights that reach the business

Great analysis dies in slide decks when there's no process to deliver it. We productize your insights and automate delivery so they reach stakeholders at scale and actually drive decisions.

Prove your team's impact

Without clear value measurement, there's no pressure to improve, and no case for investment. We help you quantify the revenue your analytics team generates, so you can prove impact and build the case for growth.

Own your critical analytics

There's one thing we hear from virtually every retailer: they don't want critical decisions made by black boxes they don't control. Our open source tools run in your cloud — you own the code, the data stays private, and there's zero vendor lock-in.

You're in good company

Data Simply's approach has helped everyone from scale-ups to multinationals unlock growth from their data.

Coles Domino's Sainsbury's Nectar Migros Auchan Sephora Loblaws IKI Metro Mindful Chef Pepco

Winning our clients awards along the way...

The Loyalty Awards Marketing Week

Driving measurable impact

10 Minutes

To migrate sophisticated analytics from on-prem SQL Server to Databricks via OpenRetailScience

10s of millions

EUR/year uplift from a single personalisation framework at Metro

65x faster

Automated predictive model factory predicted at-risk customers across 23 countries in 1 month instead of 3.5 to 5.5 years

40%

Time savings through templating analytics: two extra days per week

How we've helped

Real results from real retailers. Here's what measurable impact looks like.

Strategy IKI

Customer segmentation that changed how IKI does business

Designed and implemented a segmentation strategy that enabled IKI to tailor communications, customise assortment and pricing, and better understand their customers.

Consultancy · Segmentation

Personalisation Coles

True 1:1 personalisation across millions of customers

Engineered a recommendation engine capable of true 1:1 personalisation across Coles' entire customer base, generating millions in uplift per email.

Recommendation Engine · Personalisation

Automation Metro

Personalisation at scale run by a team of one

Over 100 million EUR in measured uplift through an automated personalisation framework that recommends offers at scale.

Automation · Personalisation

Ruta Krisciunaite-Hartley

“They have both the data science experience and the practical understanding of how business conditions work. I was struggling to find someone who had both of these skills together. Data Simply has been invaluable in bridging this gap.”

Ruta Krisciunaite-Hartley · Head of Shopper Marketing & Insight, IKI

OpenRetailScience running in Databricks Open Source

OpenRetailScience

Our open source analytics software built for retail. It runs analytics queries directly in your database and uses Python for orchestration, so you get speed without compromise.

Explore OpenRetailScience

Three promises

Take control of your KPIs

No more black boxes from third parties

Automate to scale rapidly

From data to business value in days

Your cloud, your data

Private, secure, zero data leakage

Runs on your stack

Snowflake Databricks BigQuery Microsoft Fabric SQL Server Oracle PySpark & more

Computation happens in your database. Python handles orchestration. You keep full control.

How we work

A straightforward process designed to get you from conversation to measurable results — fast.

01Discovery

A 30-minute conversation to understand your challenges and see if there's a fit.

02Scoping

We dig into what's holding your team back and scope out exactly what needs to happen.

03Engagement

We deploy the right mix of software, people, and strategy to solve the problem.

04Handover

Your team keeps the code, the tools, and the capability. No lock-in, no dependency.

Ready to turn your data into revenue?

Start with a 30-minute discovery call. No pitch deck, no pressure — just a conversation about your data challenges.